Automotive Internet Media

Tony

No Bull!

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Dominate your market, increase traffic and sales productivity with our data driven conquest email marketing solution. By taping into our extensive data base you will be able to deliver your sales message to thousands of in-market auto shopping prospects for less than a penny.

We named our product NO BULL EMAIL MARKETING because our product is real email marketing to real people who live in your market.

HERE’S THE DEAL:

We’ll send up to 100,000 emails a month for you in two blasts (again to real people)

  • First Blast at the beginning of the month promoting your OEM specials

  • Second Blast at the end of the month to help you close out the month

We’ll provide you:

The person’s name and home address of who opened the email
The person’s name and home address of who clicked into your website to view your specials
We make the creative for all both blasts (dealership approves all creative)
Coming soon: the email address of all the opens and click-throughs

All this for $995 a month and that’s NO BULL!

CarClicks Testimonial from a CJDR Dealer

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Colin Wickstrom Chrysler Jeep Dodge Ram and many other CJDR dealers across the country use CarClicks to increase monthly vehicles sales.  CarClicks has proven to be the most effective digital marketing and linking program in the automotive industry.  

“It’s really great how [CarClicks] works.  It finds the consumer online, they find the inventory and it delivers them back to our site.”
-Colin Wickstrom
Dealer Principal

Wickstrom also mentioned he is pleased with the exposure to inventory that customers are seeing with the CarClicks program.  It has brought more shoppers to their site and dealership.

How CarClicks Works:
1. Updates your inventory daily by pulling inventory directly from your dealership website.
2. Promotes your inventory with high priority on a multitude of shopping sites websites and search engines.
3. Drives auto shoppers directly to the vehicle display pages of your dealership website.

4. Helps dealerships sell more vehicles.

Give us 15 minutes and see what CarClicks can do for your dealership’s vehicle sales. Call David Lewis to schedule your demo today or click here!

866.423.0246

 

CarClicks Challenge

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The Most Cost Effective Way to Boost Vehicles Sales
 
CarClicks challenges you to find a more effective marketing program in the auto industry. CarClicks outperforms most PPC traffic and other VDP linking programs.

1. We promote your inventory in our automotive network and search engines. Our quality traffic is linked directly to the vehicle display (SRPs & VDPs) pages of your website.

2. We are less expensive than our competitors and our quality is better.

3. We don’t modify Google Analytics to benefit our results.

4. 100% of our auto traffic is searching for inventory – vehicles you have on your lot.

5. We sell our product direct to save you huge commissions.

Click Here to watch an explainer video

Give us a try! Your analytics and sales will prove CarClicks is the best value in automotive marketing.

TAKE THE CHALLENGE
or give us a call at:
866.423.0246


 
 

Meet the Team: Colleen Moran

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At AIM, we have a great staff and we want to share some fun facts about our fun team. This month, meet one of our newest team members, Colleen Moran, who is our Digital Account Manager.
Where did you attend school and for what?
I went to school out west at the University of Colorado at Boulder. At CU I studied Communication and was also in the Technology Arts & Media program, where I received a certificate in Digital Media.
-Played water polo
-skied every weekend
What is your favorite past-time activity or hobby?
I love the outdoors. I do not have a favorite, I love trying new things, being active outside (biking, hiking, snowboarding, playing sports, and seeing shows). I also like crafting… (panting, coloring, etc.)
What is your favorite part of being the Digital Account Manager at AIM?
I like working with the team as a whole but also getting out of the office and working directly with the clients. There is no better feeling than a happy client and knowing you helped drive engagement for them.
If you could be any car, what would you be and why?
The 2016 Jeep Wrangler. I would forgo the doors and top at all times.  I would be this car because it is rugged and can handle any and all outdoor adventures.
Q: What’s the most important thing you’ve learned working in the marketing industry?
This is a hard question.
I have learned that technology and google are huge. Digital marketing is about being up-to-date on how consumers are using the internet and then adjusting/evolving to their behavior, while also considering how the medium is unique (i.e.: google)
 
Check back every month to learn more about our team and what makes them great!

CarClicks Testimonial from a Buick Dealer

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Bill Haggerty Buick GMC and many other dealers across the country leverage CarClicks to increase monthly vehicle sales. CarClicks has proven to be the most effective digital marketing and linking program in the automotive industry.

“The CarClicks program has been very successful. It has driven more phone calls, more leads and we are seeing more people walk in the door.”
– Bill Haggerty
Dealer Principle

Haggerty also expressed how CarClicks has given customers more exposure to their inventory and brought more shoppers to their dealership site.
How CarClicks Works:
1. Updates your inventory daily by pulling inventory directly from your dealership website.
2. Promotes your inventory with high priority on a multitude of shopping sites websites and search engines.
3. Drives auto shoppers directly to the vehicle display pages of your dealership website.

4. Helps dealerships sell more vehicles.

Give us 15 minutes and see what CarClicks can do for your dealership’s vehicle sales. Call David Lewis to schedule your demo today or click here!

866.423.0246

 

AIM Attends NADA

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We recently attended The National Automobile Dealers Association’s (NADA) Convention and Expo in Las Vegas on March 31st through April 3rd. The NADA represents all franchised new car dealers before congress, federal agencies, the media and public among many others. They also represent nearly 16,500 new car and truck dealers domestically and internationally.
During the NADA Convention and Expo, the weekend was filled with exciting workshops, keynote speakers and networking. Some of this year’s keynote speakers included Bill Fox, 2015 NADA Chairman, Jeff Foxworthy, Comedian and Entertainer, Peyton Manning, Quarterback for Denver Broncos and many others. The busy weekend did not disappoint us; in fact, we took some great insight away from the event.
Inside the NADA Expo

Some of the most exciting news involved the automotive industry and the mobile internet. There has been a lot of news on mobile involving automotive. It goes without saying that everyone has a mobile device, so searching for their next vehicle is likely to happen on their mobile. This is exciting in our world of automotive marketing. “Website traffic is 50% mobile, 50% desktop. For advertising, we’re seeing 60% ads are mobile. Why is that? You get a better ROI when you target these mobile users. Dealers can’t afford to ignore this huge opportunity for engagement,” according to PureCars CEO and Co-Founder, Jeremy Anspach and Trace Pryzybylowicz from Facebook’s auto team during Thursday workshop.
We also got some facts from Peter Leto, Google’s Dealer Jumpstart Strategist, on the future of auto sales and dealerships. We already knew the mobile user experience is important, but this workshop really honed in on understanding the new ways people are using their mobile devices when it comes to a car dealership. We learned that 75 percent of auto purchaser research is done digitally. These are really exciting facts but also important facts that your dealership should consider when marketing.
NADA Events
If you are looking to jump into some really exciting times in automotive marketing, we can help get your dealership started. Join us during this essential time of digital automotive marketing.

A Better Search with JSON-LD

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What JSON-LD Can Do for Your Marketing

If you have heard of Schema, then you have probably heard of the new format, JSON-LD or should we say the much, much easier format of Schema. We can help you figure out what it is, how it helps and how Google uses it.  Get a better search with JSON-LD.

How it works:

If you have sat and added Schema to your website pages, blogs, etc. you know how time consuming it can be. However, rest assured that the new Java Script Object Notation for Linked Data (JSON-LD), is here to cut down on the time spent optimizing your web content. Basically, JSON-LD is an easy way to give your pages rich snippets by adding the basic JSON-LD code to your page. Literally, it is a copy, paste and insert process. If you think of linking within content, it is the same process when linking data with JSON-LD.

Rich Snippets:

Here’s an example: as we type in a certain make or model car into our Google search bar, results appear which are populated snippets. These snippets are generated by Schema or the new simple format, JSON-LD and are considered “rich snippets”. Some of these rich snippets that appear may even have images included.

Don’t Wait to Get Started:

Need help getting started with JSON-LD or don’t know where to start when optimizing your content or products on your website? We can help! See how we can take your dealership’s marketing to the next level with full-service marketing including the new JSON-LD format.

Top 3 Tips to Take Your Email Marketing from 0 to 60

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Email marketing is an important tool for dealerships to utilize to reach customers. Here are the top 3 tips from Automotive Internet Media to get the most out of your email marketing.
1. Consider your Subject Line
What would entice someone to open your email? The subject should describe the contents, but also be appealing to make the recipient want to read more. It is also important to avoid words that may make your message seem like spam.
2. Update your Database
Make sure your email list isn’t stale. This will ensure a majority of your emails are deliverable and do not bounce. Thresholds regarding bounce rates, unsubscribes, and abuse complaints have been set by Internet Service Providers. If these are exceeded, your email account may be suspended.
3. Include Thoughtful Content
Send your subscribers interesting relevant content. Featuring the month’s specials is great for advertising. However, think about including other unique sections. Some ideas include pictures from a recent community event your dealership participated in or an article about the latest cool car on the market. Providing valuable clickable links and buttons will attract the recipient to interact with your content.
If you are interested in taking your dealership’s marketing to the next level, contact Automotive Internet Media for more information about email newsletters and advertising.