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auto shoppers

Tariff Impact on the Auto Industry: Rising Costs and Potential Delays

March 11, 2025 by Tony French

Tariff Impact on the Auto Industry: Rising Costs and Potential Delays

Ford, GM, and Stellantis have expressed gratitude to the federal government for postponing tariffs, but it’s evident that they and other automakers are preparing for what’s next.

Published: Mar. 11, 2025


Automotive Internet Media | Digital Marketing Agency

Tariff Affects on the Auto Industry

On March 3, 2025, tariffs enacted by the Trump administration took effect, imposing a 25% fee on all Mexican and Canadian exports and an additional 10% on Chinese goods. However, as of March 5, the White House announced a 30-day pause on tariffs specifically for the auto industry. This temporary hold applies to vehicles complying with the United States-Mexico-Canada Agreement (USMCA), including those produced by Ford, GM, and Stellantis. These three automakers expressed gratitude for the 30 day exemption – however this doesn’t mean they are in the clear.

The delay on tariffs raises concerns about the federal government’s push to shift production to the U.S., with some analysts questioning its feasibility. If the tariffs ultimately take effect on vehicle imports in April, automakers are expected to face higher costs, which could be passed on to consumers.

When it comes to car parts, even U.S.-made vehicles rely on components from Canada and Mexico. This dependency could lead to higher part costs and production delays. As Kelley Blue Book explains, “A part will see its price increase every time it crosses a border. That means many cars will see their prices rise by more than 25%. Mexico and Canada may retaliate with matching tariffs, doubling the impact.” With that being said, auto dealers may expect new vehicle prices to rise significantly, prompting potential buyers to act sooner rather than later. Additionally, auto dealers can also anticipate a rise in demand for used cars, leading to higher prices as more buyers turn to pre-owned vehicles instead of new ones.

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Filed Under: Industry News Tagged With: auto shoppers, Automotive, Automotive News

ATTRACT The Right Auto Shoppers

July 17, 2019 by Tony French

Your Marketing

CarClicks Inventory Marketing

CarClicks Inventory Marketing Helps ATTRACT the Right In-Market Auto Shoppers to Your Dealership!

How you ask? We find the shoppers that are already ATTRACTED to the vehicles on your lot. 

CarClicks has the TOTAL PACKAGE to make in-market shoppers TURN HEADS! Make your dealership stand out by adding CarClicks to your marketing strategy.

Take the CarClicks Challenge and allow your dealership to APPEAL to the right consumers.

Not sure exactly what the CarClicks Challenge is? Reach out to us for a FREE demo on how to increase your online leads ASAP!

 

Filed Under: AIM Team, CarClicks, Marketing Tagged With: AIM, auto shoppers, carclicks, Dealership Advertising

Dale Pollack Predicts in 16 Years There Will Only Be 26 Dealer Groups After Mass Consolidation!

May 23, 2018 by Tony French

 

 

Dale Pollack predicts in 16 years there will only be 26 dealer groups after mass consolidation!

AIM recently attended an event at the Chicago Automobile Trade Association that featured Dale Pollak, Executive Vice President for Cox Automotive, as the keynote speaker. He provided an abundance of information to help dealers navigate the automotive industry today as well as he made some bold predictions based on analysis conducted by Cox Automotive about the future.

In addition to mass dealership consolidation, Pollak projects that the automotive industry will constrict by six million sales by the year 2034. His reasoning for this is mainly because of three reasons:

    • Trend of less Millennials buying cars.
    • More people are using rideshare services.
    • Autonomous cars will be more prevalent in the coming years.

If his predictions come true, the whole automotive industry would be greatly affected.

Do you agree with Pollack’s predictions? Let us know your thoughts!

 

 

Filed Under: Automotive News Tagged With: auto marketing, auto shoppers, Automotive, cars

CarClicks Integrates Autobytel Direct, Powered by AutoWeb, to Traffic Network

November 16, 2016 by Tony




Considered as one of the most efficient digital advertising and linking programs in the auto industry, CarClicks has partnered with Autobytel Inc., to integrate its Autobytel Direct product powered by AutoWeb’s high-quality traffic to CarClicks’ existing automotive network.
CarClicks, a product of Automotive Internet Media, Inc. (AIM), provides valuable auto shopper traffic to hundreds of dealerships across the country. CarClicks promotes dealership inventory online to in-market auto shoppers and links them directly to the vehicle display pages of the dealership website to help dealers sell more cars, trucks, and SUVs.
“Online automotive has evolved and the need for digital agencies to provide innovative, results-driven solutions has never been more critical,” said Jeff Coats, president and CEO of Autobytel Inc. “Autobytel is in pole position to deliver these products with proven results for engaging millions of consumers and driving quality car buying traffic to dealer and manufacturer websites. We are pleased to be partnering with a progressive company like AIM to drive premium, filtered, and qualified traffic to its clients.”
CarClicks conducted an initial test with a select number of dealerships to validate the quality of the traffic provided by the Autobytel product.
“We tested Autobytel Direct with a few of our dealerships and were delighted with the quality of traffic it provided,” said Tony French, President of AIM. “Our CarClicks program is dedicated to driving only the highest quality traffic to our dealer clients and Autobytel is an excellent addition to our network.”
The majority of traffic provided by Autobytel is new vehicle focused. With ongoing cost-per-click increases from other digital tactics, dealers are continuously looking for quality advertising sources. With the addition of this traffic, CarClicks is poised to showcase dealership inventory and brands in front of an even larger audience of car buyers.
“Adding another quality new vehicle traffic source only strengthens the overall value of the CarClicks program,” continued French. “Any time we can provide a better mix of potential new and pre-owned buyers to our dealer websites is a win for our clients.”
CarClicks will add high-quality Autobytel Direct traffic to all of its dealership clients’ initiatives to boost the frequency of visitors to its website properties. The company is confident that by giving more exposure and merchandising to all of its dealership clients’ inventory — both new and used — its clients will likely be a part of a shopper’s consideration set.
CLICK HERE FOR A 15 MINUTE DEMO
About Autobytel Inc.
Autobytel Inc. provides high quality consumer leads and associated marketing services to automotive dealers and manufacturers throughout the United States. The company also provides consumers with robust and original online automotive content to help them make informed car-buying decisions. The company pioneered the automotive Internet in 1995 with its flagship website www.autobytel.com and has since helped tens of millions of automotive consumers research vehicles; connected thousands of dealers nationwide with motivated car buyers; and helped every major automaker market its brand online.
Investors and other interested parties can receive Autobytel news releases and invitations to special events by accessing the online registration form at investor.autobytel.com/alerts.cfm.
About CarClicks
CarClicks is a pay for performance inventory marketing program. CarClicks promotes dealerships’ inventory with priority on a network of 3rd party automotive shopping sites and search engines. Dealers pay a small fee when an auto shopper is linked from the 3rd party site to the dealership website.
About Automotive Internet Media, Inc.
Automotive Internet Media is a growing provider of digital marketing products and services for the automotive industry. They provide best-in-class products and services such as CarClicks, dealership websites, search engine marketing, pay per click advertising, search engine optimization (SEO), social media management, retargeting and display advertising, video services, lead generation, email marketing and consulting. Automotive Internet Media is headquartered in downtown La Grange, Illinois. For additional information please visit www.automotiveinternetmedia.com.

Filed Under: CarClicks Tagged With: AIM, auto shoppers, Autobytel, Automotive Internet Media, AutoWeb, carclicks, dealership, digital advertising, inventory, linking, website traffic

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