Chicago IL, July 31, 2012 – Automotive Internet Media, a leading provider of internet marketing services to the auto industry launches AIM’s CarClicks to drive more auto shoppers to dealership websites.
AIM’s CarClicks is the first program to offer dealerships the ability to drive auto consumers shopping on independent automotive sites directly to the dealership’s website. Dealership inventory is displayed with priority placement on a network of automotive shopping sites. When auto shoppers click on the dealership’s listing, they are taken directly to the vehicle detail page on the dealership’s website.
“We believe that CarClicks will quickly become one of the most effective and efficient marketing programs in the automotive industry,” said Tony French, President of Automotive Internet Media. “Dealers market their inventory to millions of online shoppers and they only pay a small fee when an actual shoppers in interested in their vehicle.”
Online shoppers who are deep in the sales funnel are taken directly to the dealership site where they have one of many ways of getting in contact with the dealership. The consumer can communicate with the dealership based on the conversion tools on their site (i.e., phone, chat, lead form, etc.). It‘s known that dealer websites are far better at converting sales when compared to 3rd party lead forms and other marketing efforts. CarClicks’ objective is to drive the online shopper directly to the dealership website.
AIM’s CarClicks works like a form of Pay Per Click advertising but only targets auto shoppers who are deep in the purchasing funnel interested in a specific vehicle.
Here’s how it works: The consumer is shopping in one of the CarClicks network of automotive sites; they’ve modified the search results to find a specific make & model around their zip code and are reviewing the many pages of results. Consumers can view the picture of the vehicle, year-make-model, color, mileage & price. If they want to find out more about a particular car they click into the vehicle detail page but instead of landing the consumer on shopping site’s page we drive the consumer directly to the dealership website. When the consumer clicks on a specific car the dealerships is charged a very small fee. It’s very efficient in buying targeted and quality traffic.
“Dealers are tired of paying thousands of dollars for leads that aren’t converting,” French continued. “Our program drives quality, yet inexpensive traffic directly the dealership where consumer’s feels more comfortable communicating with a local business.”
Similar to Pay Per Click programs, AIM’s CarClicks allows dealerships the ability to set a daily ad budget. Once the budget is met, CarClicks no longer drives the consumer to the dealership’s website but continues to promote the vehicle through traditional 3rd party sites vehicle detail page promotion. Dealerships can monitor their daily budget and results through the CarClicks’ backend software and through their website analytics.
About Automotive Internet Media, Inc.
Automotive Internet Media, Inc. (AIM) headquartered in Chicago, Illinois is a premier full service internet marketing and online advertising agency that focuses exclusively on the automotive industry.
AIM provides a wide array of digital marketing products and services such as search engine optimization (SE0), social media services, search engine marketing (PPC), vehicle video services, lead generation, email marketing and dealership consulting.
AIM encompasses an integrated network of highly specialized automotive consumer websites that drives online traffic and connects digital advertising with their clients’ brand objectives.
With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other products and providing digital marketing services to automotive dealerships.
For additional information please contact Tony French at tony@automotiveinternetmedia.com or visit www.automotiveinternetmedia.com
Automotive Internet Media Offers Internet Marketing Program to Help Dealerships Dominate their Online Market
Chicago IL, June 2, 2012 – Automotive Internet Media, a leading automotive online marketing company, announced they have enhanced their offerings to provide all their internet marketing services for dealers in one complete package.
Automotive Internet Media offers services in over 10 marketing communication disciplines across numerous strategic platforms. The company continues to provide a la carte offerings based on the need of the dealership but has packaged all their services to provide dealerships a turnkey online marketing solution.
“If a dealership wants to dominate their online market, we can make that happen, “said Tony French, President of Automotive Internet Media. “We have significant experience and expertise dramatically increasing traffic to dealership websites but now we can leverage all our abilities to help dealers be the dominate dealership in their market.”
The company has been providing internet marketing services for the past several years but now has developed a full service package that combines all their offerings in a synergistic program that produces enhanced the results.
“Our programs have successfully helped dealerships in various ways. We help increase dealership website’s page rank and win more online traffic, we help dealers become actively engaged with social media, we create powerful and effective online paid campaigns but now we are taking it one step further and helping the dealership analyze all of their online efforts and shift budgets around to capitalize on the programs that are truly helping them sell more cars,” continued French. “We provide the data and analysis to the dealership to help them see what is successfully working and what is not. If the dealership can reallocate budget from programs that are not helping, to programs that can help them sell more cars and we can track that success then we are doing our job.”
Automotive Internet Media sets up an in-depth monitoring strategy to help the dealership make data-driven decisions. We used analytics to provide the success of all dealerships online marketing programs; our programs and others. The goals are to increase conversion, lower marketing costs and increase sales.
Automotive Internet Media programs include; Search Engine Optimization (SEO), Social Media, SEM – PPC Services, Mobile PPC Services, Retargeting, Reputation Management, Email Marketing, Lead Generation Services, Traffic and Conversion Data Analysis, Video Services, Monthly Reporting, Dealership & BDC Consulting and proprietary programs used to generate online traffic.
About Automotive Internet Media, Inc.
Automotive Internet Media, Inc. headquartered in Chicago, Illinois, is a premier full service digital automotive advertising agency and online media company that focuses exclusively on the automotive industry. AIM encompasses an integrated network of highly specialized consumer websites that leverages search engine optimization to drive online traffic and connects digital advertising with their clients’ brand objectives. With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other properties and providing internet marketing services to automotive dealerships.
For additional information please contact Tony French at tony@automotiveinternetmedia.com or visit www.automotiveinternetmedia.com
AIM hosts Chicago DigitalCON at the Chicago Automobile Trade Association
Chicago IL, April 19, 2012 – Automotive Internet Media, a leading automotive online marketing company, announced today they are hosting Chicago DigitalCON on May 9-10th at the Chicago Automobile Trade Association. The inaugural Chicago DigitalCON will bring the industry’s best digital subject matter experts from around the country to share the latest online strategies to help dealerships learn ways to enhance their online marketing.
Chip Perry, CEO of Autotrader.com, will deliver the conference’s keynote presentation on Wednesday the 9th at 1:00 PM. Mr. Perry’s vast industry insights will set the tone for a great mix of speakers that will deliver the latest strategies and best practices being used today by leading dealerships around the country.
“Chicago DigitalCON is a great way for Midwest dealers to learn the latest online marketing strategies without the expense and time it takes to travel to other digital conferences,” said Tony French, President of Automotive Internet Media. “We invited some of the best industry experts to present at our conference on topics we felt were relevant to dealers today.”
The conference will provide insights on some of the hottest digital marketing topics in the industry – Social Media, SEO, Internet Marketing, Optimizing your BDC Departments, Managing Online Reviews, Chat, Mobile and more.
Chicago DigitalCON was developed for dealer principles and general managers who want to learn how to leverage the internet to sell more cars. The conference will provide the attendees the answer to the question, “Is my dealership doing the right things to increase our market share.”
“Many Dealers and General Managers delegate the responsibilities for their digital marketing to others. However in most cases the person they delegate those responsibilities to does not have the time to really learn the best practices or aren’t in a position to get those practices implemented at the dealership,” said French. “This conference is 100% geared for the Dealer or General Manager to spend a day and a half learning what other great operating dealerships around the country are doing to sell more cars. And more importantly, to see if their dealership is doing the right things today.”
The conference will be held at the Chicago Automobile Trade Association’s fantastic facility in Oakbrook Terrace. The space is limited and seats for the conference will likely sell out. All seats will be offered on a first come bases. Early bird pricing for the conference is only $199 for both days until April 25th. You can register at www.chicagodigitalcon.com and pay by check or credit card.
About Automotive Internet Media, Inc.
Automotive Internet Media, Inc. headquartered in Chicago, Illinois, is a premier integrated media and lead distribution company. AIM encompasses an integrated network of highly specialized consumer websites that leverages search engine optimization to drive online traffic and connects digital advertising with their clients’ brand objectives. With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other properties and providing digital marketing services to automotive dealerships.
For additional information please contact Tony French at tony@automotiveinternetmedia.com or visit www.automotiveinternetmedia.net
Automotive Internet Media Launches New Media Site Auto Industry Buzz
Chicago IL, March 30, 2012 – Automotive Internet Media launches AutoIndustryBuzz.com to cover breaking news and current events in the automotive industry. The site will focus on all aspects of the retail side of the industry with a concentration on technology and other automotive news.
The site was launched to provide a single destination to cover the latest news, emerging technologies, new products and services, whitepapers, and other helpful information for the automotive industry. The site will aggregate multiple channels of content while also having a fun feel to it.
“The site will have a “Wiki” feel to it,” said Tony French, President of Automotive Internet Media. “We will let people and companies provide content on the site. If a company wants to publish a press release on something that interesting to the industry we’ll provide a vehicle to help get the word out. If someone wants to publish and promote a whitepaper that can help dealers become better operators, we’ll promote that as well.”
AutoIndustryBuzz.com will be an online destination that weaves in social conversations and promoted by email marketing. The objective of “AIBuzz” is to create a nonbiased social website that brings together people within the automotive industry. AIBuzz’s main focus will be on the automotive industry but routinely provide other news worthy business content to our readers.
“The launch of Buzz is a natural next step for AIM,” continued French. “Our team runs many consumer sites like AutoSales.com, DriveChicago.com, Atlanta.com and more. We also provide digital marketing services to many dealerships around the country. We thought it was time to combine our digital marketing insights and launch a site that provides the best technology related news and information to the auto industry.”
Companies are encouraged to send their press releases to info@automotiveinternetmedia.com to be released on the site and through email marketing.
About Automotive Internet Media, Inc.
Automotive Internet Media, Inc., headquartered in Chicago, Illinois, is a premier integrated media and lead distribution company. AIM encompasses an integrated network of highly specialized consumer websites that leverages search engine optimization to drive online traffic and connects digital advertising with their clients’ brand objectives. With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other properties and providing digital marketing and SEO services to automotive dealerships.
For additional information please contact Tony French at tony@automotiveinternetmedia.com or visit www.automotiveinternetmedia.com
Automotive Internet Media and Infycosm Enrich Online Auto Leads
PLAINFIELD, IL, February 2, 2012 – Infycosm, Inc., a division of Infutor Data Solutions Corp. and market leader in providing data and database marketing solutions to organizations that support local small to medium businesses, announced today a partnership with Automotive Internet Media, Inc. (AIM), a premier integrated media and lead distribution company to deliver Lead Enrichment services to automotive dealers.
Incomplete or inaccurate sales leads are a costly problem for business to consumer sales organizations. Many times, customer or background information is insufficient for sales professionals to respond to leads. This problem is so common that the Yankee Group estimates that 70% of all new business sales leads deliver incomplete or inaccurate customer information.
The Lead Enrichment service solves this problem for dealers that depend on online automobile dealer websites to drive sales traffic. Lead Enrichment is a real-time web service that enhances the sales lead generated from automobile sales websites and sends it to the local automobile dealer’s CRM system or email inbox. The enhanced lead includes validated customer information and appended missing email, address, demographic and automobile history information that sales people need to accelerate the sales cycle and turn valuable leads into car sales.
“An incomplete or inaccurate sales lead costs auto dealers thousands of dollars,” stated Tony French, President & Co-Founder, Automotive Internet Media. “Our Lead Enrichment service leverages Infycosm’s comprehensive databases to ensure that superior information is provided for each new sales opportunity.”
“Automotive Internet Media is a leading online marketing company that produces thousands of online leads for automobile dealers,” stated Karen Kovaleski, General Manager of Infycosm. “We are looking forward to bringing our collective expertise to deliver the most comprehensive lead validation solution to automotive dealers in the local market.”
To learn more visit www.leadenrichment.com
About Infycosm, Inc.
Infycosm, Inc provides solutions that help small-medium businesses acquire, validate or maintain customer contact. Infycosm delivers these capabilities through a vast set of deep, rich databases powered by Infutor Data Solutions Corp. Infycosm maintains its headquarters in Plainfield, IL, with business offices in San Francisco, CA and San Rafael de Escazú, Costa Rica, and consultant teams across the U.S.
About Automotive Internet Media, Inc.
Automotive Internet Media, Inc. (AIM), headquartered in Chicago, Illinois, is a premier integrated media and lead distribution company. AIM encompasses an integrated network of highly specialized consumer websites that leverages search engine optimization to drive online traffic and connects digital advertising with their clients’ brand objectives. With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other properties and providing online marketing and SEO services to automotive dealerships.
LemonFree.com Awards AIM Exclusive Distributorship of Lemonfree.com Dealer Certified Program
Chicago, IL, August 13, 2010 – Lemonfree.com is a very popular emerging automotive marketplace.
Their network of automotive sites is quickly growing, with their audience approaching almost 100,000 unique vehicle
shoppers every day.
LemonFree.com can attribute its astounding growth in the last few years to an understanding of how internet
savvy auto consumers make purchases online,” said Tony French, President and Co-founder of Automotive Internet
Media (AIM). “Search combined with reputation are the most important resources consumers look for when purchasing
an automobile using the web.”
Over the past four years, LemonFree.com has focused on reputation and search. This strategy has been a key to its growth.
As consumers become more web savvy, they are choosing to use vertical auto search to seek out specific vehicles.
Once consumers find the vehicles they are searching for, reputation will usually determine which dealership they select.
LemonFree.com focuses on these consumers so the average lead is more highly qualified and further down the buying funnel
than traditional types of lead generation.
“We’ve always been a little different. Our site was born out of a desire to focus on consumer satisfaction rather
than just car sales. We wanted LemonFree.com to provide a buying experience not simply a list of cars for sale.” said Lance
Schafer President of LemonFree.com .com Inc. “We’ve always strived to be complete, accurate, informative, fast, and
unbiased. Today we have over 2.4 million vehicle offerings alongside important data for the customer to research before
finalizing their purchase. Our goal from the start was to try to educate and help protect the consumer with information about the car and dealer”.
LemonFree.com will roll-out the LemonFree.com Certification Program by inviting pre-selected dealerships known for
using best practices to be the first participants. This program will serve a dual purpose – it will enable dealers with
great reputations to get their inventory in front of millions of qualified consumers in their market who are searching
specifically for their type of vehicle inventory and it provides consumers with additional information about the type
of service they can expect to receive from these dealers.
Dealers who are certified to partner with LemonFree.com will get more exposure for their inventory and dealership and most
importantly will have a more effective means of reaching and selling to the customers they’re currently missing.
“We have been in discussions with AIM for quite some time, and wanted to make sure we had a very strong offering for
dealers before we presented the program. We are very confident that we are there now,” said Schafer . “Our customers
expect us to work with dealers that employ the highest standards of Internet service, and we promise to do our best to
deliver. In turn, we are very confident those dealers will see a tremendous value in this exclusive marketing opportunity”.
“Choosing AIM to bring the LemonFree.com Certified Program to market was an easy decision, as they immediately understood
our vision.” Lance continued. “Our alliance with AIM will provide the right dealer in every market the ability to magnify their
online marketing, improve their bottom-line results, while providing their loyal LemonFree.com users with the “lemon free experience” they expect.
For more information, email:info@automotiveinternmedia.com or visit www.automotiveinternetmedia.com
Automotive Internet Media launches ValueTradeIn.com
Chicago, IL – March 2, 2010 – The negotiation process when shopping for a new car can be
stressful and many times confusing. Keep in mind that most salespeople are professional negotiators who know how to juggle
the figures and focus your attention away from what they are really giving you for your trade. It’s important to keep the
emotions out of the car buying process and come to the dealership prepared.
Automotive Internet Media Inc. (AIM), a provider of automotive portals to assist consumers in their car buying
process has officially launched ValueTradein.com (www.ValueTradein.com).
"We saw an opportunity to help consumers get an idea of what their trade is worth prior to visiting the dealership",
said Michael McDonnell, CEO and Co-Found Automotive Internet Media. "Being educated on the value of your trade makes
the entire car buying process easier for everyone involved. It helps the consumer get the right expectations about the value of the car they have been driving and keeps the seller grounded in what they offer the consumer."
About Automotive Internet Media Inc.
Automotive Internet Media, Inc. (AIM) headquartered in Chicago, Illinois, is a premier integrated media and
lead distribution company. AIM encompasses an integrated network of highly specialized consumer websites that
leverages search engine optimization to drive online traffic and connects digital advertising with our clients’ brand objectives. Valuetradein.com (www.ValueTradein.com) is one of many sites owned and/or managed by AIM. In only a short time, AIM is becoming a primary channel for automotive leads generated on the internet. With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other properties.
For more information, email:info@automotiveinternmedia.com or visit www.automotiveinternetmedia.com
Cartango.com provides Meaningful Ways for Dealers and Advertisers to Connect with Women
Chicago, IL – February 3, 2010 – Who should be the apple of your marketing dollar’s eye? It’s women, because of both their purchasing power and decision-making authority. Men’s median income has barely increased while women’s have soared over the past few years. While women still earn less than their counterparts, they make more than 80% of all buying decisions.
Automotive Internet Media Inc. (AIM), an up and coming Website Company to the auto industry, has recently purchased Cartango (www.Cartango.com) – the internet’s first female automotive shopping site. Terms of the deal were not disclosed.
"We realized there is huge female market that is going virtually untapped", says Tony French, president of Automotive Internet Media Inc. (AIM). "There are many sites that cater to men but Cartango is the first female centric website that is designed to provide women with a safe environment where they are in the driver’s seat every step of the way."
AIM will build upon Cartango’s brand and relationships to create a very popular consumer site that will allow a select group of dealers and advertisers to market to their female audience. The marketing objective with Cartango is to create a strong brand identity through partnerships, syndication and traditional advertising. The uniqueness of the site will allow Cartango to stand out from other competitors. Take for example, the Car Soulmate Survey, which helps women determine their ideal vehicle matches based on responses to fun lifestyle questions. This is sure to create fun while sharing valuable information. Additionally, the site also provides an unparalleled research launch pad for its users, as it eliminates much of the guesswork commonly experienced in the early stages of the car shopping process. Users are also provided with 2 million new and pre-owned vehicles to search, a comprehensive set of research tools and ways to communicate with sellers.
"Many retailers should change their approach to the female market," French continued. "Women do a lot of homework beforehand and aren’t willing to be dazzled by the salesperson who doesn’t provide practical or beneficial information. Cartango provides the female shopper the kind of information and shopping process they’re looking for. If you’re serious about reaching the female consumer, you have to appeal to her, speak to her intelligently and informatively."
If you want to find out more information on how you can reach Cartango’s female audience, email info@automotiveinternmedia.com
About Automotive Internet Media Inc.
Automotive Internet Media, Inc. (AIM) headquartered in Chicago, Illinois, is a premier integrated media and lead distribution company. AIM encompasses an integrated network of highly specialized consumer websites that leverages search engine optimization to drive online traffic and connects digital advertising with our clients’ brand objectives. Cartango.com is one of many sites owned and/or managed by AIM.
In only a short time, AIM is becoming a primary channel for automotive leads generated on the internet. With a solid foundation for growth, AIM is simultaneously building its current brands while continuing to grow through launching and managing other properties.
For more information, email:info@automotiveinternmedia.com or visit www.automotiveinternetmedia.com